{"id":5760,"date":"2023-10-03T03:51:53","date_gmt":"2023-10-03T03:51:53","guid":{"rendered":"https:\/\/ownrblog-preprod.go-vip.net\/?p=5760"},"modified":"2024-01-31T20:05:50","modified_gmt":"2024-01-31T20:05:50","slug":"success-story-sarah-stockdale-valkerie-growth-consulting","status":"publish","type":"post","link":"https:\/\/www.ownr.co\/blog\/success-story-sarah-stockdale-valkerie-growth-consulting\/","title":{"rendered":"Success Story: Sarah Stockdale, a Growth Hacking Consultant"},"content":{"rendered":"<p>In this Ownr Success Story, we caught up with\u00a0<a href="\&quot;http:\/\/www.sarahstockdale.ca\/\&quot;"><span style=\"text-decoration: underline;\">Sarah Stockdale<\/span><\/a>, a Toronto-based <a href="\&quot;https:\/\/ownr.co\/blog\/what-is-entrepreneurship\/\&quot;">entrepreneur<\/a>, growth hacker, marketer and startup technology consultant in her trendy east-end office space. We learned about her growth consulting company, Valkerie, and what led her to start her own business.<\/p>\r\n<h3 id=\"aboutsarah\">Who is Sarah Stockdale?<\/h3>\r\n<p>Sarah has been working in early and mid-stage startup growth for 8 years. After completing her Master&#8217;s in Professional Communication in Ryerson, she was headed towards a career in Public Relations until an opportunity to work for an early stage startup was presented to her.<\/p>\r\n<p>She started as a foundational team member of Wave, the innovative Toronto-based accounting software company. Since then, she\u2019s been working in startup growth most recently at Tilt, which sold to AirBnB in early 2017. Following the sale, she decided to stay in Toronto and turn her side project into her full-time gig!<\/p>\r\n<h3 id=\"valkeriegrowthconsultinginc\">Starting a Growth Consulting Business in Ontario<\/h3>\r\n<p>In March 2017, Sarah started her own growth <a href="\&quot;https:\/\/www.ownr.co\/blog\/what-is-a-consultant-in-business\/\&quot;">consulting<\/a> business. For the past year and a half, she has been advising startups in Toronto, Vancouver and San Francisco on growth strategy, planning and hiring.<\/p>\r\n<h3 id=\"whysheloveswhatshedoes\">Why Sarah Loves Being an Entrepreneur<\/h3>\r\n<p>What may be the coolest part of her business is how close she becomes to her clients.<\/p>\r\n\r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\r\n<p>\u201cI embed myself within one growth team every quarter and I get to work very closely with that company. It\u2019s really fun and I get to work on a lot of different projects.\u201d<\/p>\r\n<\/blockquote>\r\n\r\n<p>She helps clients recruit experienced talent, develop digital marketing plans and grow their user base through activation and retention strategies, all while finding time to speak at events highlighting women in technology.<\/p>\r\n<p>Most recently, she spoke to a packed house at\u00a0<a href="\&quot;https:\/\/creativemornings.com\/talks\/sarah-stockdale\&quot;"><span style=\"text-decoration: underline;\">Creative Mornings Toronto<\/span><\/a>\u00a0on the theme of &#8216;Community&#8217;.<\/p>\r\n<p>Read more about <a href="\&quot;https:\/\/ownr.co\/blog\/why-become-an-entrepreneur\/\&quot;">8 reasons for becoming an entrepreneur<\/a>.<\/p>\r\n<h3 id=\"thechallenge\">The Challenge of Registering a New Business<\/h3>\r\n<p>As the principal of a new consulting company, Sarah knew she had to <a href="\&quot;https:\/\/ownr.co\/blog\/guide-to-business-incorporation-in-canada\/\&quot;">incorporate her business in Canada<\/a>. She looked to incorporate using traditional legal services through a lawyer.<\/p>\r\n\r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\r\n<p>\u201cAll of my conversations with lawyers sounded like I was going to get hit with hidden fees. Even though this was a straightforward incorporation, I couldn\u2019t get a fixed price.\u201d<\/p>\r\n<\/blockquote>\r\n\r\n<p>Sarah was informed that contingencies, although unlikely, could arise, which would increase the cost of her business incorporation.<\/p>\r\n\r\n<h3 id=\"findinganewsolution\">Finding an Online Solution to Incorporating\u00a0<\/h3>\r\n<p>Sarah was initially hesitant about alternative solutions for her business incorporation because of the legal nature of the task. However, Ownr was recommended to her by her accountants (thanks,\u00a0<a href="\&quot;https:\/\/www.connectcpa.ca\/\&quot;"><span style=\"text-decoration: underline;\">ConnectCPA<\/span><\/a>!) and she knew she could trust their reference.<\/p>\r\n<p>Ultimately, the clear and low-cost fee structure and extremely fast service is why Sarah decided to <span style=\"text-decoration: underline;\"><a href="\&quot;https:\/\/www.ownr.co\/incorporation\&quot;">incorporate online<\/a><\/span>.<\/p>\r\n\r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\r\n<p>\u201cOwnr made a scary and expensive process into one that is easy and inexpensive. I was on a tight deadline to incorporate and it was really simple using Ownr. It took me less than 20 minutes to incorporate my business. It was really fast.\u201d<\/p>\r\n<\/blockquote>\r\n\r\n<h3 id=\"foundedexperience\">Sarah&#8217;s Experience Incorporating with Ownr<\/h3>\r\n<p>Since her business incorporation, Sarah has used Ownr to access her <a href="\&quot;https:\/\/www.ownr.co\/blog\/learn-about-articles-of-incorporation\/\&quot;">incorporation and organizational documents<\/a>, and\u00a0change her business address.<\/p>\r\n\r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\r\n<p>\u201cI was actually expecting an arduous process to change my business address but all I had to do was go [into the Ownr platform], type in the new information, hit enter and Ownr made the amendment for me.\u201d<\/p>\r\n<\/blockquote>\r\n\r\n<p>Now that she has trusted Ownr with the incorporation of her consulting business and amendments to legal documents, Sarah says she will always check to see if Ownr&#8217;s constantly growing service offerings can meet her legal needs before pursuing other options.<\/p>\r\n<p>Ownr automated the government filings and name searches to amend the articles of incorporation along with all legal resolutions to properly change the corporation&#8217;s name.<\/p>\r\n<h3 id=\"thefuture\">The Future for this Growth-Oriented Entrepreneur<\/h3>\r\n<p>So, what\u2019s next for Sarah? She\u2019s really passionate about growth education and helping Toronto startups staff their growth teams with experienced talent.<\/p>\r\n<p>She also recently launched <a href="\&quot;https:\/\/growclass.co\&quot;">Growclass<\/a>, a growth marketing training company, and <a href="\&quot;https:\/\/www.wntta.co\/\&quot;"><span style=\"text-decoration: underline;\">We Need To Talk About This<\/span><\/a>, a weekly culture, feminism and comedy newsletter &#8211; It&#8217;s mandatory reading at our office!<\/p>\r\n<p>Thanks again, Sarah!<\/p>","protected":false},"excerpt":{"rendered":"<p>In this Ownr Success Story, we caught up with Sarah Stockdale, a Toronto-based entrepreneur, growth hacker, marketer and startup technology consultant in her trendy east-end office space. We learned about her growth consulting company, Valkerie, and what led her to become one of Ownr\u2019s earliest adopters.<\/p>\n","protected":false},"author":5,"featured_media":5765,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[986],"tags":[528,698,699,700,701],"class_list":["post-5760","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-stories","tag-ownr-success-story","tag-success-stories","tag-success-story","tag-successful-business","tag-successful-small-business"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO 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