{"id":8491,"date":"2023-10-03T03:52:02","date_gmt":"2023-10-03T03:52:02","guid":{"rendered":"https:\/\/ownrblog-preprod.go-vip.net\/?p=8491"},"modified":"2026-04-13T13:17:08","modified_gmt":"2026-04-13T13:17:08","slug":"how-to-make-a-website","status":"publish","type":"post","link":"https:\/\/www.ownr.co\/blog\/how-to-make-a-website\/","title":{"rendered":"How to Make a Business Website"},"content":{"rendered":"

It doesn’t matter what type of business you run; having a web presence is a must. Whether you want to sell digital content, bring in prospective clients, or drive foot traffic to your physical store, a well-built website plays a critical role.\u00a0<\/span><\/p>\n

According to research, the average cost of <\/span>starting a small business website can<\/span> range anywhere from $4,000 to $10,000 if you use professional services. But if you don\u2019t have this amount of money on hand to invest, you can do it yourself for less than $100.<\/span><\/p>\n

While building a website can feel daunting, it\u2019s not impossible. Whether you have a team or you’re a solo entrepreneur, you can build your business website in a few easy steps.\u00a0<\/span><\/p>\n

Benefits of creating a website for your business<\/span><\/h2>\n

Before we dig into how to make a website, it’s important to understand <\/span>why your business needs a website<\/span> in the first place. In the simplest terms, <\/span>a website makes it easier for you to grow your business, but why is that?<\/span><\/p>\n

1. It gives you an air of professionalism<\/span><\/h3>\n

Not only does an online storefront give your customers a place to find you while they’re surfing the web, but it helps build a professional brand. In fact, <\/span>77 per cent of consumers believe that having a website makes a business appear more credible. You can take this credibility one step further with a branded email address. And since 74 per cent of consumers also say that they trust a branded email, it\u2019s worth the extra step to use yourname@yourwebsite.com, over a generic email address like yourbusiness@gmail.com.<\/span><\/p>\n

2. Customers expect you to have a website<\/span><\/h3>\n

Not only does a website make your business more trustworthy, but customers actually expect you to have one. Some 86 per cent of consumers would prefer a business to have a website over social media pages.<\/span><\/p>\n

And while 46 per cent of businesses believe they don’t need a website, <\/span>81 per cent<\/span><\/a> of consumers look at a company’s website before making a purchase. So, if you’re questioning whether you need one, rest assured the effort and expense is worth it.\u00a0<\/span><\/p>\n

3. You own and control all the content<\/span><\/h3>\n

Unlike on social media platforms like <\/span>Instagram,<\/span> where your content and Instagram business account<\/a> can be taken down, reused, or otherwise changed without your consent, you own and control the content on your website.<\/span><\/p>\n

The terms of service that you agreed to (probably without reading) when you sign up for a social media profile gives companies power to do what they want. Your content can be taken down, changed, and even repurposed into their own simply by being published.<\/span><\/p>\n

You might think this isn’t really a problem for you, but it’s often not people making content moderation choices. Instead, algorithms perform the task, and they’re notorious for making mistakes. It\u2019s not unheard of for a valid business account to be shut down without notice or recourse.<\/span><\/p>\n

If your entire customer database is housed on Instagram, Facebook, or elsewhere, and your account gets shut down without warning, you could start from zero.<\/span><\/p>\n

4. It can help bring more customers to your business<\/span><\/h3>\n

More customers typically equals more money. A well-built and well-optimized website can help with your inbound marketing. Instead of having to go out and drum up business for yourself, it can help drum up leads for you.<\/span><\/p>\n

Of course, this isn’t instantaneous. Just because you build a website doesn’t mean that the customers are going to pour in. You’ll need to design an inbound marketing strategy, set up sales funnels, and make sure your website is well-optimized and easy to find.<\/span><\/p>\n

14 steps to make a great website for your business<\/span><\/h2>\n

With the \u201cwhy\u201d out of the way, it\u2019s time to dig into the practical, actionable steps that you need to turn your website dream into a reality. It\u2019s possible that not all of these steps will apply to your specific business.<\/span><\/p>\n

It\u2019s worthwhile to point out that you can also hire a design company or<\/span> marketing consultant<\/span> to make the entire process easier. But many solopreneurs have built themselves functional and aesthetically pleasing websites all on their own.<\/span><\/p>\n

1. Determine the purpose of your website<\/span><\/h3>\n

Before you get too far in the website building process, you\u2019ll want to stop and take some time to plan. Websites can serve several purposes from helping you share news to selling your products. So before you build your own website, it\u2019s helpful to figure out what you need it to do.<\/span><\/p>\n

Some of the most common ways entrepreneurs use websites to build their business include:<\/span><\/p>\n